About Us

Overview

Our Purpose & Identity

"The Nexus of Global Value Creation, Beyond Asia" (Catalyzing Global Value, Shaping Asia's Future)

Asian Square is a premier global lobbying firm, think-tank, and investment advisory operating at the critical intersection of policy and capital.
Leveraging profound insights rooted in the 'Havruta' methodology, we resolve the most intricate challenges confronting 21st-century global enterprises. For corporations seeking to penetrate Asian and North American markets, we provide far more than conventional counsel—we deliver an indomitable business platform that orchestrates seamless market entry and drives sustainable, long-term growth.

VISION Our Vision

"Through creative intellectual solidarity (Havruta), we address the socio-economic complexities facing 21st-century Asia and architect a sustainable future."

MISSION Our Mission

"To construct a Nexus platform that connects innovators and corporations aiming for global expansion across Asia and North America with the most formidable networks of policy and capital."

Meeting Overview

CEO Message

Representative Director Minho Kim
Asian Square Representative Director
Minho Kim

"We break through complex global regulations and geopolitical risks
with unparalleled intelligence and legal execution."

Welcome, I am Minho Kim, Representative Director of Asian Square.

The global business landscape is currently facing unprecedented geopolitical complexities and rapidly shifting regulatory risks. To achieve successful cross-border expansion and investment, it requires far more than conventional financial analysis. It demands acute foresight into sovereign policy directions and a robust legal foundation capable of executing these strategies flawlessly.

Since our inception, Asian Square has operated as a premier global think-tank, cultivating an exclusive intelligence network through extensive engagement with key decision-makers worldwide. From our lobbying initiatives in the U.S. Congress to orchestrating elite economic forums across Indonesia and the Middle East, our proprietary track record serves as the most powerful arsenal for our clients' business expansion.

By synergizing this formidable network with our accumulated legal expertise, we now offer 'Legal-First Investment Advisory'—designed to deliver the most secure yet disruptive outcomes for our clients. Asian Square stands ready to be your most powerful strategic partner.

Our Journey

Milestones

Our legacy of architecting the future of Asia and the next generation.

Phase 3

Evolution & Global Scale

Innovation & Global Scale

2025
  • Engaged the U.S. Senate and House of Representatives for Korean corporate lobbying initiatives
  • Hosted the Korea-Indonesia Economic Forum in Jakarta commemorating the Indonesian Presidential Inauguration (in partnership with the Korean Embassy)
  • Accelerated operations in India, including strategic meetings with the Minister of Social Justice to support Korean enterprises
  • Advanced IKOBI operations and engaged in pivotal meetings with the Indonesian President's inner circle and newly appointed Cabinet Ministers
  • Established local desks to drive strategic initiatives across the UAE and Saudi Arabia
  • Solidified a collaborative framework to advise on U.S. public procurement markets
2024
  • Established the Dubai Cluster Office
  • Registered as official lobbyists in the U.S. Congress (Senate, House of Representatives)
  • Organized high-level economic forums for the Indonesian Presidential Inauguration
  • Hosted the Korea-Indonesia Economic Forum
  • Launched the Indonesia-Korea Business Initiative (IKOBI)
  • Hosted the ASNC Negotiation Competition
  • Co-organized the Youth Peace Ambassador program (Japan, Taiwan)
  • Architected the Jeju Youth Global Summit
Global Lobbying & Diplomacy
U.S. Congressional Lobbying & Global Hub Expansion
Phase 2

Global Growth & Partnerships

Global Growth & Strategic Partnerships

2023
  • Hosted strategic workshops for the relocation of the Indonesian Capital
  • Co-hosted the Unification Sketch with Handong Global University
  • Conducted the Medan Negotiation Forum and preliminary rounds of the Negotiation Competition in Indonesia
  • Executed an MOU with USM University in Indonesia
  • Hosted the Ukraine Smart City Workshop (simultaneously with local Ukrainian stakeholders)
  • Co-hosted the Uni-Peace Concert
  • Participated as the Korean Delegation at the OXYGEN Summit in Liverpool, UK
  • Executed a cooperative MOU with the Smart Industry Promotion Association
  • Executed a cooperative MOU with TS Law Office in Indonesia
2022
  • Executed cooperative MOUs with Jasan Law Firm and Kim & Company Law Firm in Hong Kong
  • Supported the Korea Hydro & Nuclear Power (KHNP) International Business Program
  • Hosted the KOICA International Negotiation Program
  • Hosted the Unification Sketch (Sponsored by Handong Global University)
  • Co-hosted the Northeast Asia Peace and Korean Peninsula Unification Youth Conference (Sponsored by Foundation for a Unified Korea)
  • Co-hosted the DMZ FILM FESTA (Sponsored by Seoul Metropolitan Government)
  • Co-hosted the Global Unification Sketchbook (Sponsored by Foundation for a Unified Korea)
2021
  • Executed a global contract related to ISO18436 for the Korean Society for Noise and Vibration Engineering
  • Hosted the Unification Sketch (Sponsored by Handong Global University)
  • Hosted the Public-Private Joint International Negotiation Competition (Sponsored by NHI and KHNP)
  • Co-hosted the Unification Sketchbook (Sponsored by the Ministry of the Interior and Safety)
  • Co-hosted the Seoul U Music Concert (Sponsored by Seoul Metropolitan Government)
2020
  • Launched Asian Square's Songdo Office
  • Launched Asian Square's Pohang Office
  • Delivered special lectures for the Korea National Diplomatic Academy, Presidential Security Service, and Defense Acquisition Program Administration
  • Hosted the Secretary-General of UN DGC-OPPFI Vietnam
  • Visited the UN Headquarters upon invitation by Ambassador Cho Hyun
International Partnerships
Execution of International MOUs & Global Partnership Establishment
Phase 1

Foundation & Infrastructure

Infrastructure & Foundation

2017 – 2019
  • Co-founded Unification Sketch with Handong Global University's Institute of International and Area Studies; Founded Asian Square
  • Participated in the Vladivostok Forum for Eurasia Initiative discussions (Invited by the National Research Council for Economics, Humanities and Social Sciences)
  • Participated as a panelist at the Shanghai and Tianjin Forums for the Korea-China FTA (Invited by the National Research Council for Economics, Humanities and Social Sciences)
  • Served as an invited panelist at the Advanced Trade Forum (Hosted by the Ministry of Trade, Industry and Energy)
  • Developed international negotiation cases across 16 sectors (including non-proliferation, FTA negotiations, international environment, blockchain) and deployed them to the National Human Resources Development Institute
  • Delivered international negotiation programs to the Presidential Security Service, Samsung Electronics, Defense Acquisition Program Administration, POSCO, and the Korea National Diplomatic Academy
2007 – 2016 (Pre-Founding)
  • Co-founded Unification Sketch with Handong Global University's Institute of International and Area Studies
  • Foundation initiatives for Asian Square: Participated in diverse projects in collaboration with U.S. Federal USCIRF, BAMI, Amnesty International Korea, Global Care, and Handong Global University
Foundation & Research
Think-Tank Establishment & International Negotiation Program Development